Built for Shopify · Custom products

The configurator that creates real orders.

Most customizers bolt options onto your cart and leave your operations to untangle them. Placket creates real Shopify variants with deterministic SKUs — so your inventory, your 3PL, and your WMS just work.

Get early access Why it matters
Real variants Deterministic SKUs 0% transaction fee

Shopify only. On purpose. Designed with a working UK print shop.

Try it — this demo is real Live

Base

Colour

Size

Variant SKU TEE-NAVY-L
Real Shopify variant · your WMS already understands it

Why Placket

Pretty previews are table stakes. Orders that survive fulfilment are not.

Configurators built on line-item properties look great in the cart — then hand your warehouse an order it can't parse. If you use Linnworks, a 3PL, or any inventory system, you already know this pain.

Typical configurators

  • Options stored as line-item properties
  • One phantom product for every order
  • SKUs that mean nothing downstream
  • Manual re-keying into your WMS
  • Inventory that's never quite right
  • A % of every custom sale, on top of the monthly fee

Placket

  • Real Shopify variants, natively
  • Deterministic SKUs: BASE-COLOUR-SIZE
  • Linnworks & WMS integration that just works
  • Stock tracked per variant, automatically
  • Print-ready files attached to the order
  • Flat monthly fee — 0% of your sales

How it works

From storefront click to warehouse pick.

01 — Configure

Shoppers build their product

Colours, sizes, print placements — a clean, fast configurator embedded in your Shopify theme.

02 — Commit

Placket creates the real variant

Every combination becomes a genuine Shopify variant with a SKU your systems can read.

HOOD-FOREST-XL

03 — Fulfil

Orders flow downstream untouched

Linnworks picks it up natively. Print-ready files ride along. Nobody re-keys anything.

Features

Built for operators, not just carts.

Core

Real Shopify variants

Native variants, not line-item hacks. Everything downstream keeps working.

Core

Deterministic SKUs

Predictable BASE-COLOUR-SIZE codes your team can read at a glance.

Ops

Linnworks-native

Orders arrive as standard variants. No middleware, no mapping spreadsheets.

Print

Print-ready files

Production artwork generated and attached to the order, ready for the press.

Storefront

Live preview

Shoppers see exactly what they're ordering, on your theme, at full speed.

Proof

Forged in a real print shop

Designed with a working UK apparel operation — not in a vacuum.


Pricing

Flat pricing. Zero commission.

0%

Zero transaction fees — your bill doesn't go up when your sales do. Most customizer platforms take a cut of every custom sale on top of their monthly fee. Placket never does.

Starter

$19/ month

or $190 / year — 2 months free

For your first custom product

  • 3 customizable products
  • Unlimited designs, views & storage
  • Real variants & deterministic SKUs
  • 0% transaction fee
Get early access

Scale

$149/ month

or $1,490 / year — 2 months free

For operators all-in on custom

  • Unlimited customizable products
  • Unlimited designs, views & storage
  • White-label included
  • 0% transaction fee
Get early access

Try it — what a revenue cut really costs

Your monthly custom-product sales

$10,000 / month

A ~2% revenue cut costs you$200 /mo
Placket's cut of your sales$0
You keep, every year$2,400

Based on the ~2% per-sale fee common across customizer platforms. Placket charges a flat plan price only.

14-day free trial · Billed through your Shopify invoice · Cancel anytime · Early access locks your plan price for life


FAQ

Questions operators ask.

Do you take a cut of my sales?

No. Placket charges a flat monthly fee and 0% of your sales, on every plan. Sell ten custom orders a month or ten thousand — your bill is the same.

Will it work with my WMS or 3PL?

Yes — that's the point. Placket creates real Shopify variants with deterministic SKUs, so Linnworks, your 3PL, or any inventory system reads orders natively. No middleware, no re-keying.

How does billing work?

Through Shopify. Your plan is added to your existing Shopify invoice — no separate card, no new vendor to onboard. Pay monthly, or annually for two months free. Every plan starts with a 14-day free trial and you can cancel anytime.

Do I need a developer to set it up?

No. You build your product in the Placket admin, connect it to your store, and the customizer embeds in your existing Shopify theme.

Your warehouse will thank you.

Placket is in early access with a small group of Shopify merchants selling custom products. Join now and your plan price is locked for life — it will never go up while you're a customer. If broken custom orders are costing you hours a week, we built this for you.

Request early access